Reviewing Image Sensing Systems (ISNS) & Perceptron (PRCP)

Image Sensing Systems (NASDAQ: ISNS) and Perceptron (NASDAQ:PRCP) are both small-cap computer and technology companies, but which is the superior investment? We will contrast the two companies based on the strength of their profitability, earnings, valuation, analyst recommendations, dividends, risk and institutional ownership.

Institutional and Insider Ownership

13.8% of Image Sensing Systems shares are owned by institutional investors. Comparatively, 64.1% of Perceptron shares are owned by institutional investors. 5.0% of Image Sensing Systems shares are owned by insiders. Comparatively, 12.0% of Perceptron shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Volatility & Risk

Image Sensing Systems has a beta of 0.55, meaning that its share price is 45% less volatile than the S&P 500. Comparatively, Perceptron has a beta of 0.54, meaning that its share price is 46% less volatile than the S&P 500.

Analyst Recommendations

This is a breakdown of current ratings and target prices for Image Sensing Systems and Perceptron, as reported by

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Image Sensing Systems 0 0 0 0 N/A
Perceptron 0 0 1 0 3.00

Perceptron has a consensus target price of $9.00, indicating a potential downside of 5.36%. Given Perceptron’s higher possible upside, analysts clearly believe Perceptron is more favorable than Image Sensing Systems.

Valuation & Earnings

This table compares Image Sensing Systems and Perceptron’s top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Image Sensing Systems $14.14 million 1.19 $680,000.00 $0.13 25.00
Perceptron $77.95 million 1.16 -$160,000.00 $0.40 23.78

Image Sensing Systems has higher earnings, but lower revenue than Perceptron. Perceptron is trading at a lower price-to-earnings ratio than Image Sensing Systems, indicating that it is currently the more affordable of the two stocks.


This table compares Image Sensing Systems and Perceptron’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Image Sensing Systems 5.43% 13.40% 10.04%
Perceptron 4.70% 9.57% 5.60%


Perceptron beats Image Sensing Systems on 7 of the 13 factors compared between the two stocks.

Image Sensing Systems Company Profile

Image Sensing Systems, Inc. is a provider of software-based products and solutions for the intelligent transportation systems (ITS) industry. The Company develops and markets video and radar processing products for use in traffic, security, police and parking applications, such as intersection control, highway, bridge and tunnel traffic management, venue security, entry control and traffic data collection. The Company operates through two segments: Intersection and Highway. Video products are sold in the Intersection segment. Radar products are sold in the Highway segment. The Company’s family of products, which it markets as Autoscope video or video products (Autoscope) and RTMS radar or radar products (RTMS), provides end users with the tools that manage traffic flow and support driver safety. Its technology analyzes signals from sensors and transmits the information to management systems and controllers or directly to users.

Perceptron Company Profile

Perceptron, Inc. develops, produces and sells a range of automated industrial metrology products and solutions to manufacturing organizations for dimensional gauging, dimensional inspection and three-dimensional (3D) scanning. The Company’s products include 3D machine vision solutions, robot guidance, coordinate measuring machines (CMMs), laser scanning and advanced analysis software. The Company’s products are categorized as In-Line, Near-Line and Off-Line Measurement Solutions (Measurement Solutions); 3D Scanning Solutions, and Value Added Services. Its In-Line and Near-Line measurement solutions include AutoGauge, AutoFit, AutoScan, AutoGuide and Helix. Its Off-Line measurement solutions include Coord3 and TouchDMIS. Its 3D Scanning Solutions include ScanWorks, ScanR and WheelWorks. Its Value Added Services include training, field service, calibration, launch support services, maintenance agreements and repairs. The Company operates in the Americas, Europe and Asia.

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