WhiteWave Foods (WWAV) versus Blue Apron (APRN) Critical Contrast

Blue Apron (NYSE: APRN) and WhiteWave Foods (NYSE:WWAV) are both non-cyclical consumer goods & services companies, but which is the superior investment? We will compare the two businesses based on the strength of their institutional ownership, analyst recommendations, profitability, valuation, risk, earnings and dividends.

Institutional & Insider Ownership

58.4% of Blue Apron shares are owned by institutional investors. Comparatively, 80.6% of WhiteWave Foods shares are owned by institutional investors. 6.2% of WhiteWave Foods shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Analyst Ratings

This is a breakdown of recent ratings and price targets for Blue Apron and WhiteWave Foods, as reported by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Blue Apron 1 12 3 0 2.13
WhiteWave Foods 0 1 0 0 2.00

Blue Apron presently has a consensus target price of $7.04, indicating a potential upside of 106.41%. WhiteWave Foods has a consensus target price of $56.00, indicating a potential downside of 0.43%. Given Blue Apron’s stronger consensus rating and higher possible upside, equities analysts clearly believe Blue Apron is more favorable than WhiteWave Foods.

Earnings & Valuation

This table compares Blue Apron and WhiteWave Foods’ gross revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Blue Apron $795.41 million 0.13 -$54.88 million ($1.05) -3.25
WhiteWave Foods N/A N/A N/A $1.19 47.26

WhiteWave Foods has lower revenue, but higher earnings than Blue Apron. Blue Apron is trading at a lower price-to-earnings ratio than WhiteWave Foods, indicating that it is currently the more affordable of the two stocks.

Profitability

This table compares Blue Apron and WhiteWave Foods’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Blue Apron -21.67% N/A -51.87%
WhiteWave Foods 6.21% 17.51% 5.92%

Summary

WhiteWave Foods beats Blue Apron on 7 of the 11 factors compared between the two stocks.

About Blue Apron

Blue Apron Holdings, Inc. is a holding company. The Company is focused on providing recipes and fresh ingredients for making home cooking accessible. The Company offers under a novel business model in which it source, process, store and package meal ingredients and ship them directly to consumers. The Company’s core products include Meals and Wine. Meals product, which offers two meal plans, such as two person plan and family plan. Two person plan, which includes three recipes per week (chosen from six options), each of which serves two people and shipping is free. The Company provides original recipes with the pre-portioned ingredients to complement tastes and lifestyles of college graduates, young couples, families, singles, and empty nesters.

About WhiteWave Foods

The WhiteWave Foods Company is a consumer packaged food and beverage company. The Company manufactures, markets, distributes and sells branded plant-based foods and beverages, coffee creamers and beverages, dairy products and organic produce. It operates through two segments: Americas Foods & Beverages and Europe Foods & Beverages. The Americas Foods & Beverages segment includes plant-based foods and beverages, including its Silk and So Delicious branded beverages, such as soymilk, almondmilk, coconutmilk and cashewmilk, ice cream and frozen products, and plant-based yogurts, and Vega plant-based products. The Europe Foods & Beverages segment includes plant-based foods and beverages, such as its Alpro and Provamel brand beverages using soy, almond, coconut, hazelnut, rice and oat and other plant-based ingredients, and plant-based alternatives to yogurt, culinary creams, desserts and margarine. It sells products primarily in North America, Europe and through a joint venture in China.

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