Head to Head Review: TubeMogul (NASDAQ:TUBE) versus Its Peers

TubeMogul (NASDAQ: TUBE) is one of 103 publicly-traded companies in the “Enterprise Software” industry, but how does it contrast to its competitors? We will compare TubeMogul to related businesses based on the strength of its valuation, earnings, risk, analyst recommendations, dividends, profitability and institutional ownership.

Analyst Recommendations

This is a summary of current recommendations for TubeMogul and its competitors, as reported by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
TubeMogul 0 0 0 0 N/A
TubeMogul Competitors 424 2283 4219 124 2.57

As a group, “Enterprise Software” companies have a potential upside of 3.65%. Given TubeMogul’s competitors higher probable upside, analysts plainly believe TubeMogul has less favorable growth aspects than its competitors.

Profitability

This table compares TubeMogul and its competitors’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
TubeMogul -22.16% -39.25% -17.28%
TubeMogul Competitors -19.77% -22.07% -5.17%

Insider and Institutional Ownership

60.6% of TubeMogul shares are owned by institutional investors. Comparatively, 59.5% of shares of all “Enterprise Software” companies are owned by institutional investors. 22.2% of TubeMogul shares are owned by insiders. Comparatively, 23.2% of shares of all “Enterprise Software” companies are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Earnings and Valuation

This table compares TubeMogul and its competitors gross revenue, earnings per share and valuation.

Gross Revenue Net Income Price/Earnings Ratio
TubeMogul N/A N/A -19.44
TubeMogul Competitors $1.72 billion $283.04 million 25.73

TubeMogul’s competitors have higher revenue and earnings than TubeMogul. TubeMogul is trading at a lower price-to-earnings ratio than its competitors, indicating that it is currently more affordable than other companies in its industry.

Summary

TubeMogul competitors beat TubeMogul on 7 of the 8 factors compared.

TubeMogul Company Profile

TubeMogul, Inc. provides software for brand advertising. The Company’s software platform is used by advertisers to plan, buy, measure and optimize their global brand advertising. Its self-serve software platform enables advertisers to buy advertisement inventory across various advertising channels, including linear television, video-on-demand, connected television, digital video, digital display and social media. By integrating programmatic technologies and disparate sources of inventory within a single platform, it enables the customers to launch advertising campaigns onto digital devices and televisions. Its customers are primarily brands and the advertising agencies that serve them. Brands refer to companies, or product lines within companies, that control advertising budgets for a single marketing brand or a group of marketing brands. Agency trading desks, advertisement networks and publishers also use its platform.

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