Somewhat Positive Media Coverage Somewhat Unlikely to Affect Planet Fitness (PLNT) Share Price

News articles about Planet Fitness (NYSE:PLNT) have been trending somewhat positive on Monday, according to Accern Sentiment Analysis. Accern rates the sentiment of media coverage by analyzing more than 20 million blog and news sources. Accern ranks coverage of companies on a scale of -1 to 1, with scores closest to one being the most favorable. Planet Fitness earned a media sentiment score of 0.17 on Accern’s scale. Accern also gave news articles about the company an impact score of 45.4003849509105 out of 100, indicating that recent media coverage is somewhat unlikely to have an effect on the stock’s share price in the next few days.

Here are some of the news articles that may have impacted Accern Sentiment’s analysis:

PLNT has been the topic of a number of analyst reports. Cowen increased their price objective on Planet Fitness from $30.00 to $38.00 and gave the company an “outperform” rating in a report on Wednesday, January 10th. Robert W. Baird restated an “outperform” rating and set a $31.00 target price (up previously from $28.00) on shares of Planet Fitness in a research note on Wednesday, October 4th. Imperial Capital increased their target price on Planet Fitness from $28.00 to $33.00 and gave the company an “outperform” rating in a research note on Thursday, November 9th. BidaskClub downgraded Planet Fitness from a “buy” rating to a “hold” rating in a research report on Thursday, October 5th. Finally, Zacks Investment Research upgraded Planet Fitness from a “hold” rating to a “buy” rating and set a $29.00 price objective for the company in a research report on Wednesday, October 11th. Three equities research analysts have rated the stock with a hold rating and nine have given a buy rating to the company’s stock. The company has an average rating of “Buy” and an average price target of $32.88.

Shares of Planet Fitness (NYSE:PLNT) opened at $33.07 on Monday. Planet Fitness has a 52 week low of $18.32 and a 52 week high of $35.03. The company has a debt-to-equity ratio of -5.00, a current ratio of 1.57 and a quick ratio of 1.56. The company has a market capitalization of $3,252.86, a price-to-earnings ratio of 50.11, a PEG ratio of 1.95 and a beta of 1.00.

Planet Fitness (NYSE:PLNT) last posted its quarterly earnings results on Tuesday, November 7th. The company reported $0.19 earnings per share (EPS) for the quarter, topping the Thomson Reuters’ consensus estimate of $0.16 by $0.03. The business had revenue of $97.50 million for the quarter, compared to analyst estimates of $93.55 million. Planet Fitness had a negative return on equity of 44.91% and a net margin of 11.44%. The firm’s revenue was up 12.1% on a year-over-year basis. During the same period last year, the company earned $0.16 EPS. sell-side analysts predict that Planet Fitness will post 0.82 earnings per share for the current fiscal year.

In other Planet Fitness news, CEO Christopher Rondeau sold 20,000 shares of the business’s stock in a transaction that occurred on Wednesday, November 1st. The stock was sold at an average price of $26.64, for a total transaction of $532,800.00. The sale was disclosed in a filing with the SEC, which is accessible through the SEC website. Also, CFO Dorvin D. Lively sold 105,443 shares of the business’s stock in a transaction that occurred on Wednesday, December 13th. The stock was sold at an average price of $31.50, for a total value of $3,321,454.50. Following the transaction, the chief financial officer now directly owns 67,273 shares in the company, valued at approximately $2,119,099.50. The disclosure for this sale can be found here. Over the last 90 days, insiders sold 1,114,427 shares of company stock worth $34,424,022. Corporate insiders own 19.87% of the company’s stock.

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About Planet Fitness

Planet Fitness, Inc is a franchisor and operator of fitness centers in the United States. The Company operates through three segments: Franchise; Corporate-owned stores, and Equipment. The Franchise segment includes operations related to the Company’s franchising business in the United States, Puerto Rico, the Dominican Republic and Canada.

Insider Buying and Selling by Quarter for Planet Fitness (NYSE:PLNT)

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