Reviewing iPic Entertainment (IPIC) & Denny's (DENN)

iPic Entertainment (NASDAQ: IPIC) and Denny's (NASDAQ:DENN) are both small-cap retail/wholesale companies, but which is the better investment? We will contrast the two businesses based on the strength of their dividends, earnings, institutional ownership, analyst recommendations, risk, valuation and profitability.

Earnings & Valuation

This table compares iPic Entertainment and Denny's’ revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
iPic Entertainment N/A N/A N/A N/A N/A
Denny's $529.17 million 1.94 $39.59 million $0.54 29.57

Denny's has higher revenue and earnings than iPic Entertainment.

Insider & Institutional Ownership

90.6% of Denny's shares are owned by institutional investors. 5.2% of Denny's shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Analyst Ratings

This is a summary of recent ratings and recommmendations for iPic Entertainment and Denny's, as provided by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
iPic Entertainment 0 0 3 0 3.00
Denny's 0 2 1 0 2.33

iPic Entertainment currently has a consensus price target of $16.17, indicating a potential upside of 24.45%. Denny's has a consensus price target of $13.33, indicating a potential downside of 16.51%. Given iPic Entertainment’s stronger consensus rating and higher possible upside, equities research analysts clearly believe iPic Entertainment is more favorable than Denny's.


This table compares iPic Entertainment and Denny's’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
iPic Entertainment N/A N/A N/A
Denny's 7.48% -47.76% 12.99%


Denny's beats iPic Entertainment on 5 of the 9 factors compared between the two stocks.

About iPic Entertainment

iPic Entertainment Inc. is owns and operates entertainment facilities. The Company is focused on providing casual restaurant, a farm to glass service bar, and theater auditoriums. The Company provides venues for private events, family and business functions and other corporate sponsored events. The Company has three different formats of iPic locations, such as Generation I locations, Generation Ii locations, and Generation III locations. The Company operates five different and distinct restaurant brands including City Perch Kitchen + Bar, Tanzy, The Tuck Room, The Tuck Room Tavern, and iPic Express.

About Denny's

Denny’s Corporation (Denny’s) operates a franchised full-service restaurant chain. The Company, through its subsidiary, Denny’s, Inc., owns and operates the Denny’s brand. As of December 28, 2016, the Denny’s brand consisted of 1,733 franchised, licensed and Company-operated restaurants around the world, including 1,610 restaurants in the United States and 123 international locations. As of December 28, 2016, 1,564 of its restaurants were franchised or licensed and 169 were Company-operated. In addition to its breakfast-all-day items, Denny’s offers a selection of lunch and dinner items, including burgers, sandwiches, salads and skillet entrees, along with an assortment of beverages, appetizers and desserts. The Company’s Fit Fare menu helps its guests identify items suited to their dietary needs. Most Denny’s restaurants offer special items for children and seniors. The Company has restaurant locations within travel centers, primarily with Pilot and Pilot Flying J Travel Centers.

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