CommerceHub (CHUBA) versus Smith Micro Software (SMSI) Head to Head Review

CommerceHub (NASDAQ: CHUBA) and Smith Micro Software (NASDAQ:SMSI) are both small-cap computer and technology companies, but which is the superior stock? We will contrast the two businesses based on the strength of their dividends, analyst recommendations, profitability, earnings, risk, institutional ownership and valuation.

Analyst Ratings

This is a summary of recent ratings and recommmendations for CommerceHub and Smith Micro Software, as provided by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
CommerceHub 0 4 3 0 2.43
Smith Micro Software 0 0 0 0 N/A

CommerceHub presently has a consensus price target of $26.60, indicating a potential upside of 18.22%. Given CommerceHub’s higher possible upside, analysts clearly believe CommerceHub is more favorable than Smith Micro Software.

Earnings & Valuation

This table compares CommerceHub and Smith Micro Software’s top-line revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
CommerceHub $111.12 million 8.81 $9.85 million $0.22 102.28
Smith Micro Software $28.24 million 0.75 -$14.51 million ($0.76) -1.96

CommerceHub has higher revenue and earnings than Smith Micro Software. Smith Micro Software is trading at a lower price-to-earnings ratio than CommerceHub, indicating that it is currently the more affordable of the two stocks.

Volatility & Risk

CommerceHub has a beta of -0.17, suggesting that its share price is 117% less volatile than the S&P 500. Comparatively, Smith Micro Software has a beta of 0.26, suggesting that its share price is 74% less volatile than the S&P 500.


This table compares CommerceHub and Smith Micro Software’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
CommerceHub 8.87% 37.34% 22.51%
Smith Micro Software -39.83% -265.05% -37.51%

Institutional & Insider Ownership

30.4% of CommerceHub shares are held by institutional investors. Comparatively, 14.0% of Smith Micro Software shares are held by institutional investors. 2.8% of CommerceHub shares are held by insiders. Comparatively, 22.0% of Smith Micro Software shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.


CommerceHub beats Smith Micro Software on 11 of the 13 factors compared between the two stocks.

About CommerceHub

CommerceHub, Inc. is a provider of cloud-based e-commerce fulfillment and marketing solutions that integrate supply, demand and delivery for retailers and consumer brands, manufacturers and distributors. The Company’s end-to-end solutions are provided through the CommerceHub software platform, a hub that streamlines integration and enables transactions among its retailer and supplier customers and their other trading partners, while also enabling them to access the online marketplaces, search engines, social and product advertising and other digital marketing channels where consumers browse and buy. Its solutions also help its customers integrate with the third-party logistics (3PL) providers, including fulfillment and delivery providers that take purchased products to the consumer’s doorstep. The Company’s solutions include Supply Solutions, Demand Solutions and Delivery Solutions.

About Smith Micro Software

Smith Micro Software, Inc. is a provider of software solutions. The Company operates through two segments: Wireless and Graphics. The Company offers multi-platform, modular solutions organized into three product families, including NetWise, CommSuite and QuickLink. For mobile network operators, NetWise helps reduce cellular congestion and optimize data traffic across third-generation (3G), fourth-generation (4G) and wireless fidelity (Wi-Fi) networks. Graphics segment includes its consumer-based products, such as Poser, Anime Studio, Manga Studio, MotionArtist and StuffIt. The Graphics segment develops a range of software, including graphic design and animation, compression and personal computer (PC)/Mac utilities, for consumers, professional artists and educators. The Company also offers Family Safety platform for family locator and parental controls.

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