Head to Head Survey: Cars.com (CARS) versus Autohome (ATHM)

Cars.com (NYSE: CARS) and Autohome (NYSE:ATHM) are both retail/wholesale companies, but which is the superior stock? We will contrast the two companies based on the strength of their profitability, valuation, risk, dividends, institutional ownership, analyst recommendations and earnings.

Valuation & Earnings

This table compares Cars.com and Autohome’s top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Cars.com $626.26 million 3.40 $224.44 million N/A N/A
Autohome $954.49 million 10.67 $307.64 million $2.55 33.80

Autohome has higher revenue and earnings than Cars.com.


This table compares Cars.com and Autohome’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Cars.com 35.84% 8.16% 5.70%
Autohome 32.35% 25.51% 17.72%

Insider & Institutional Ownership

40.8% of Autohome shares are owned by institutional investors. 5.7% of Autohome shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Analyst Ratings

This is a summary of recent ratings and price targets for Cars.com and Autohome, as provided by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Cars.com 0 1 2 0 2.67
Autohome 0 0 4 0 3.00

Cars.com presently has a consensus target price of $34.50, suggesting a potential upside of 15.97%. Autohome has a consensus target price of $74.95, suggesting a potential downside of 13.05%. Given Cars.com’s higher possible upside, equities analysts clearly believe Cars.com is more favorable than Autohome.


Autohome beats Cars.com on 9 of the 11 factors compared between the two stocks.

Cars.com Company Profile

Cars.com Inc. owns a digital automotive marketplace business (Cars.com). Cars.com is an online research destination for car shoppers. The Company is engaged in the sale of online subscription advertising products targeting car dealerships. It offers a suite of products and services targeting the automotive needs of its buyer and seller customers. Cars.com offers a digital automotive marketplace search engine that helps car buyers to make informed purchasing decisions and helps sellers to engage with a portion of their target customer base. This online automotive marketplace service connects buyers and sellers across five Websites: Cars.com, Auto.com, DealerRater.com, NewCars.com and PickupTrucks.com. Its automotive marketplace products also include credible user and automotive and dealer reviews. It is also engaged in the sale of display advertising to national advertisers. Car buyers and car owners interface with Cars.com primarily through the Cars.com sites and mobile applications.

Autohome Company Profile

Autohome Inc. is an online destination for automobile consumers in China. The Company is engaged in the provision of online advertising and dealer subscription services in the People’s Republic of China (PRC). The Company, through its Websites, autohome.com.cn and che168.com, and mobile applications, delivers content to automobile buyers and owners. These services are offered to automakers and dealers, and advertising agencies that represent automakers and dealers in the automobile industry. The Company’s autohome.com.cn targets automobile consumers with a focus on new automobiles. The Company’s professionally produced content is created by editorial team and includes automobile-related articles and reviews, pricing trends in various local markets, and photos and video clips. Its database also includes new and used automobile listings and promotional information. Its dealer subscription services allow dealers to market their inventory and services through its Websites.

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