Reviewing DHI Group (DHX) and Booking (BKNG)

DHI Group (NYSE: DHX) and Booking (NASDAQ:BKNG) are both computer and technology companies, but which is the superior investment? We will compare the two companies based on the strength of their earnings, risk, valuation, dividends, profitability, analyst recommendations and institutional ownership.

Institutional & Insider Ownership

84.1% of DHI Group shares are owned by institutional investors. Comparatively, 90.7% of Booking shares are owned by institutional investors. 4.6% of DHI Group shares are owned by insiders. Comparatively, 0.2% of Booking shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Analyst Recommendations

This is a breakdown of current ratings and price targets for DHI Group and Booking, as provided by

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
DHI Group 0 2 0 0 2.00
Booking 0 7 19 0 2.73

DHI Group presently has a consensus price target of $3.00, indicating a potential upside of 13.21%. Booking has a consensus price target of $2,177.35, indicating a potential upside of 2.50%. Given DHI Group’s higher possible upside, research analysts plainly believe DHI Group is more favorable than Booking.

Volatility & Risk

DHI Group has a beta of 1.01, meaning that its stock price is 1% more volatile than the S&P 500. Comparatively, Booking has a beta of 1.21, meaning that its stock price is 21% more volatile than the S&P 500.

Earnings & Valuation

This table compares DHI Group and Booking’s revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
DHI Group $207.95 million 0.66 $15.97 million $0.15 17.67
Booking $12.68 billion 8.07 $2.34 billion $77.03 27.58

Booking has higher revenue and earnings than DHI Group. DHI Group is trading at a lower price-to-earnings ratio than Booking, indicating that it is currently the more affordable of the two stocks.


This table compares DHI Group and Booking’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
DHI Group 9.12% 5.87% 2.49%
Booking 18.90% 22.03% 10.24%


Booking beats DHI Group on 12 of the 14 factors compared between the two stocks.

About DHI Group

DHI Group, Inc. provides data, insights, and connections services to professional communities in the United States and internationally. The company operates Dice that offers job postings of technology and non-technology companies for industries, such as positions for software engineers, big data professionals, systems administrators, database specialists, project managers, and other technology and engineering professionals; and ClearanceJobs, an Internet-based career network, which matches security-cleared professionals with hiring companies searching for employees. It also provides eFinancialCareers, a financial services careers Website for financial services industry professionals from various sectors, including asset management, risk management, investment banking, and information technology; Rigzone, a Website that delivers online content, data, and career services in the oil and gas industry; Hcareers, a Website for hospitality jobs in North America; and BioSpace, a resource for biotechnology careers, news, and resources in the area of life sciences. Further, it operates Targeted Job Fairs for technology, energy, and security-cleared professionals. The company serves small, mid-sized, and large direct employers; staffing companies; recruiting agencies; consulting firms; and marketing departments of companies. The company was formerly known as Dice Holdings, Inc. and changed its name to DHI Group, Inc. in April 2015. DHI Group, Inc. was founded in 1991 and is headquartered in New York, New York.

About Booking

Booking Holdings Inc, formerly The Priceline Group Inc., is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its, and brands. Its other brands include KAYAK, and OpenTable, Inc. (OpenTable). As of December 31, 2016, offered accommodation reservation services for over 1,115,000 properties in over 220 countries and territories on its various Websites and in over 40 languages, which included over 568,000 vacation rental properties (updated property counts were available on the Website).

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