Contrasting Bright Mountain Media (BMTM) and Verisign (VRSN)

Bright Mountain Media (OTCMKTS:BMTM) and Verisign (NASDAQ:VRSN) are both computer and technology companies, but which is the superior stock? We will contrast the two companies based on the strength of their analyst recommendations, institutional ownership, dividends, risk, earnings, profitability and valuation.

Risk & Volatility

Bright Mountain Media has a beta of -0.42, indicating that its stock price is 142% less volatile than the S&P 500. Comparatively, Verisign has a beta of 1.08, indicating that its stock price is 8% more volatile than the S&P 500.

Profitability

This table compares Bright Mountain Media and Verisign’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Bright Mountain Media -100.05% -457.90% -95.04%
Verisign 47.94% -42.50% 26.65%

Analyst Ratings

This is a summary of recent ratings and price targets for Bright Mountain Media and Verisign, as provided by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Bright Mountain Media 0 0 0 0 N/A
Verisign 0 3 1 0 2.25

Verisign has a consensus target price of $170.00, suggesting a potential downside of 6.52%. Given Verisign’s higher possible upside, analysts clearly believe Verisign is more favorable than Bright Mountain Media.

Valuation and Earnings

This table compares Bright Mountain Media and Verisign’s top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Bright Mountain Media $3.68 million 31.69 -$2.99 million N/A N/A
Verisign $1.21 billion 17.92 $582.48 million $4.75 38.28

Verisign has higher revenue and earnings than Bright Mountain Media.

Insider & Institutional Ownership

92.8% of Verisign shares are held by institutional investors. 61.6% of Bright Mountain Media shares are held by company insiders. Comparatively, 1.4% of Verisign shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Summary

Verisign beats Bright Mountain Media on 9 of the 11 factors compared between the two stocks.

Bright Mountain Media Company Profile

Bright Mountain Media, Inc., a digital media holding company, owns and manages Websites in the United States. It operates through two segments, Product Sales and Advertising. The company operates Websites, which provides information, news, and entertainment to military, law enforcement, first responders, and other public safety employees. It also sells various products, including watches, clocks, apparels, and accessories through its Websites, e-commerce distributor portals, and retail locations. In addition, it owns Daily Engage Media, an advertisement network that offers video, display, mobile, and native advertisements, as well as provides focused promotion for advertisers of products and services. The company was formerly known as Bright Mountain Acquisition Corporation and changed its name to Bright Mountain Media, Inc. in December 2015. Bright Mountain Media, Inc. was founded in 2010 and is based in Boca Raton, Florida.

Verisign Company Profile

VeriSign, Inc. provides domain name registry services and Internet infrastructure in the United States and internationally. The company offers registry services that operate the authoritative directory of and/or the back-end systems for .com, .net, .cc, .tv, .gov, .jobs, .edu, .name, and other domain names. Its registry services allow individuals and organizations to establish their online identities. The company also provides root zone maintainer services. VeriSign, Inc. was founded in 1995 and is headquartered in Reston, Virginia.

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