Head-To-Head Comparison: Waitr (NASDAQ:WTRH) versus OptimizeRx (NASDAQ:OPRX)

Waitr (NASDAQ:WTRH) and OptimizeRx (NASDAQ:OPRX) are both small-cap computer and technology companies, but which is the better investment? We will contrast the two businesses based on the strength of their dividends, earnings, institutional ownership, analyst recommendations, risk, valuation and profitability.

Valuation and Earnings

This table compares Waitr and OptimizeRx’s revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Waitr $69.27 million 2.07 -$34.31 million ($2.18) -0.86
OptimizeRx $21.21 million 10.13 $230,000.00 $0.05 304.00

OptimizeRx has lower revenue, but higher earnings than Waitr. Waitr is trading at a lower price-to-earnings ratio than OptimizeRx, indicating that it is currently the more affordable of the two stocks.


This table compares Waitr and OptimizeRx’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Waitr N/A -25.81% -17.25%
OptimizeRx 2.27% 2.89% 2.35%

Analyst Ratings

This is a summary of recent ratings and recommmendations for Waitr and OptimizeRx, as provided by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Waitr 0 1 5 0 2.83
OptimizeRx 0 0 3 0 3.00

Waitr currently has a consensus price target of $7.61, indicating a potential upside of 307.13%. OptimizeRx has a consensus price target of $21.50, indicating a potential upside of 41.45%. Given Waitr’s higher possible upside, equities research analysts clearly believe Waitr is more favorable than OptimizeRx.

Insider & Institutional Ownership

52.5% of Waitr shares are owned by institutional investors. Comparatively, 50.0% of OptimizeRx shares are owned by institutional investors. 23.9% of Waitr shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.


OptimizeRx beats Waitr on 8 of the 13 factors compared between the two stocks.

Waitr Company Profile

Waitr Holdings Inc. provides online food ordering and delivery services in the Southeastern United States. Its Waitr Platform and Bite Squad Platform facilitates ordering of food and beverages by diners from restaurant partners for pick-up and delivery through a network of drivers. As of December 31, 2018, the company had approximately 8,500 restaurant partners in 250 cities. The company was founded in 2013 and is headquartered in Lake Charles, Louisiana.

OptimizeRx Company Profile

OptimizeRx Corporation provides digital health messaging services for pharmaceutical companies to communicate with healthcare providers. The company's cloud-based solutions support patient adherence to medications by providing real-time access to financial assistance, prior authorization, education, and critical clinical information; and network consists of electronic health records platforms, which provide the ambulatory patient market with access to their workflow at the point-of-care. Its products and applications include financial messaging, a virtual patient support center that allows doctors and staff to access sample vouchers, co-pay coupons, and other patient support through their EMR and/or e-prescribe systems to search, print, or electronically dispense directly to patients, as well as for a network of pharmacies; and Brand and Clinical Messaging that includes various brand awareness and clinical messaging services consisting of brand awareness messages, reminder ads, clinical messages, and unbranded messages targeted by specialty, diagnostic code, and other criteria. The company's products and applications also comprise brand support services, which focuses on educating and working with pharmaceutical manufacturers on identifying, formulating, and implementing new eRx media strategies, including drug file integration, sales force training, and strategy development services for promoting their products. It also operates Mobile Health Messenger platform that provides interactive health messaging for enhanced medication adherence, care coordination, and patient engagement; and HIPAA-compliant, an automated and mobile messaging platform that allows pharmaceutical manufactures and related entities to directly engage with patients to enhance regimen compliance. OptimizeRx Corporation is based in Rochester, Michigan.

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